“Ten More Votes is the perfect tool for phone banking. Volunteers prefer using the app to big stacks of phone lists, and they make more calls as a result. I definitely recommend it for any field program." - Sean Donahoe, Owner of Operative Campaigns LLC

With tight budgets and neighborhood politics, local campaigns can feel like a challenge to begin and an even greater challenge to win. So, how do you turn your grassroots campaign into a winning campaign for your neighborhood?

By considering these three tips to start thinking "locally"!

• "With Friends Like These" - Support from community leaders, small business owners, and even your neighbors can make all the difference - but voters need to know! Make sure your voters know that the community leaders they know and trust support you. You won't regret it!

• Get Social - Once you have your message and team - get social! Door-to-door canvassing, phone banking, or Meet & Greets are the way to go to make your first introduction with voters in your neighborhood. Make sure they know who you are and why you're running to establish your name ID.

• Fundraise, Fundraise, Fundraise! - It's never too early to start fundraising, especially in local races where every cent counts. So, remember our ABCs of Fundraising to develop a targeted donor list and breakdown your fundraising goals to ensure your call time is a success!
  

This week Eric is recommending, Building a Business of Politics: The Rise of Political Consulting and the Transformation of American Democracy.

"This book is a great read if you really want to learn about the history of political consultants in the US. From the earliest days of the Progressives seeing 'publicity' as an antidote to political machine corruption at the turn of the the 20th century, to the first political consulting firm starting in California in 1933, this book was informative and interesting. As we enter a political time like no other, it's important to know your history!"